John has over twenty years experience, in sales and marketing, predominantly in the IT sector. John has held leadership roles at IBM followed by Microsystems as Sales Director. Moving to SoftGen, as the Managing Director, John was instrumental in establishing a strong VAR channels business and grew the company rapidly to become the country’s largest distributor of Informix database products.
John went on to purchase the Australian branch of the Control Data Corp computer service bureau and became the owner and Managing Director of CoreCM. This computer service bureau specialised in the manipulation of vast data files for later use in many direct marketing applications. In fact, it became the largest of its kind in Australia with many blue-chip customers within the government, banking and finance area. This company was sold to Salmat News Limited prior to John taking an equity position in NetMap Solutions.
John later became CEO of NetMap until the company was merged with ISO a major publicly listed provider of insurance analysis services in the USA.
John as a dedicated enthusiast of all things analytical recently re-joined NetMap Analytics as CEO and instigated a complete redesign and update of all NetMap’s data analysis and software offerings with a view to making full use of the very latest web-enabled technologies available. John observed that “in the past, NetMap was heavily involved in data preparation prior to analysis but now with the availability of vastly improved data sources and the internet the requirement has changed to easy to use visualisation and analytical systems with results that are available on any browser anywhere.”